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Maybe it’s a home improvement project, or perhaps it’s a new business idea. A mobile device in the cab of the truck alerts the driver of an upcoming weigh station. It helps you to save substantial capital cost as it does not need any physical hardware investments. For example, you have the ability to access data from home, on holiday, or via the commute to and from work (providing you have an internet connection). Cloud computing is an incredibly powerful tool for your business. Truong (2010) introduces cloud computing resource-based model for small businesses to gain competitive advantage. I just had the opportunity to read a new study from IBM that looks at the business outcomes of organizations using cloud and how they are achieving those results. Test drive your preferred software for 30 days, risk free. Most importantly, pacesetters are growing revenue and gross profit faster than other organizations. How did the cloud give Netflix the power to take down Blockbuster? Facebook Twitter Pinterest. The importance of competitive advantage to cloud deployment decisions was underscored by a recent survey by 451 Research underwritten by Microsoft. Meanwhile, your pacesetting competition has already been in the market for six months. Cloud Computing with RedNight Netflix utilized cloud computing to revolutionize the way entertainment was distributed and consumed. With cloud computing, Netflix was able to not only penetrate a huge market but also win a huge portion of the video rental market. Well, it’s pretty obvious. The results are compelling. The solution Drivewyze PreClear uses advanced analytics of the driver’s record, the type of freight being carried and links with local law enforcement. The cloud has grown to fit any technical needs you might have. Users can choose public, private or hybrid storage offerings, depending on security … How Cloud Computing Can Make You Competitive, 5 Misconceptions About the Cloud Discussed. The IBM competitive cloud computing advantages study also discovered that cloud computing’s strategic advantage to key decision-makers, CEOs, CMOs, finance, HR and procurement executives, is set to double from 34% to 72%, beating their IT executive counterparts at 58%. Sounds like a unique solution; however, Brian Mofford, vice president of technology at Drivewyze participated in a client panel at the IBM Cloud Innovation Forum, and he said that there is another company that also offers weigh station bypass technology. Greater Flexibility. Test drive your preferred software for 30 days, risk free. This gave Netflix a huge advantage on the market. Further information available at Competitive Advantage from Cloud Computing. Dutta and Thornhill (2008) conceptualized … A fully managed global cloud takes away the burden of running and maintaining infrastructure and replaces it with fast access to compute capacity to quickly innovate and establish footprints in countries around the world and expand your customer reach. Related Articles: How Cloud Computing Can Make You Competitive; The Cloud Goes Beyond Cost Savings The cloud has changed competition between businesses. Cloud computing advantages and disadvantages. However, the cloud is a lot more than meets the eye. Many major companies, like Verizon, Netflix, etc. Auto insurance fraud costs companies billions of dollars every year. I’m not talking about that cool new action movie you just watched last weekend. have moved more towards cloud computing. So what happened to Blockbuster? Businesses of all sizes should be investing in robust disaster … More than 800 cloud decision makers and users were surveyed, and then grouped based on their level of cloud adoption. Instead, organizations are looking at increasingly competitive and convenient cloud-based options with on-demand pricing and fit-for-purpose data processing options." Those losses trickle down to policyholders who absorb some of that risk in policy rate increases. Not taking advantage of it only makes you miss out on the growth opportunities. The goals of gaining Competitive Advantage from Cloud Computing are realized in unexpected areas including advanced customer relationships driven by big data analytics, precise business decision making from cloud decision support systems, and enhanced business collaborations. And there’s another advantage: The wealth of information collected through a cloud-based system can give you broad organizational insights and a distinct advantage over your competition. Sometimes when we realize the […]. People could watch programming while waiting for another DVD to arrive in the mail. Almost by definition, shaking things up requires commitment and action to do things differently. There is a need to assess what tasks and activities take away from developing new business models, creating new products and services, and mining for new insights. Most cloud providers are extremely reliable in providing their services, with … Whatever the size of your business, it allows you to compete within any market. Flexibility covers a wide array of solutions. The study also states  that “for leading organizations cloud provides an escape route from the status quo.” This made me think of  Drivewyze, a Canadian start-up with operations across North America that developed a mobile weigh station bypass solution for trucking companies. Want the advantage of secure, reliable cloud computing? By using cloud infrastructure, you don't have to spend huge amounts of … Scare resources like IT infrastructure are now a problem that could be easily overcome by any business. Disaster recovery keeps data safe. The study found that companies who have deployed cloud broadly are gaining competitive advantage over their rivals that have not in ways that matter. French insurer teams with IBM Services to develop fraud detection solution, Cloud innovation in real estate: Apleona and IBM rely on new technologies, Innovate with Enterprise Design Thinking in the IBM Garage, Five examples of B2B integration using IBM SmartCloud, How I convinced my imaginary friend that cloud is cheaper. "The advantage of cloud computing is that you have various commercial models of managing costs; you can pay as a service, you can pay as you go, or pay as you scale," Dutta says. Don’t let your competitors make you obsolete. It gives your company the power to perform in a way it couldn’t before. Based on the adoption number above, moving to the cloud must provide advantages aside from financial benefits and, if you want your small business to remain competitive, you might want to give them serious consideration. The cloud has changed competition between businesses. Companies are realizing the benefits of digital transformation and are capitalizing on the power of new technologies such as cloud, AI and blockchain. November 5, 2013 | Written by: Staff Writer. 81 PERCENT OF US BUSINESSES CITE CLOUD COMPUTING AS A COMPETITIVE ADVANTAGE OVER RIVALS NetSuite Study Reveals the Top Drivers Motivating Organisations to Transform Their Businesses Take, for example, Apleona GmbH, one of Europe’s largest real […], We’ve all been there. You have an amazing idea that’s really exciting. Find (and Hold on to) Better Talent with Cloud Apps. Cloud computing has changed the way business works and it has become a necessity to compete. So how did they do it? This switch to OPEX offers huge competitive advantages over those businesses who aren’t making use of available cloud services. Now software is easily available over a cloud and can easily integrate to your business processes. The hybrid cloud model describes the use of at least one private and one public cloud. November 19, 2014July 5, 2018. Storage options. These pacesetters are re-inventing customer relationships, using analytics extensively to derive insights from big data, sharing data seamlessly, and making data-driven and evidence-based decisions. Viewing was quick and convenient. 2 Cloud Computing for Competitive Advantage Many businesses and organizations use specific cloud technologies to gain competitive advantage. Netflix used Infrastructure-as-a-Service, or IaaS, to host its information through offsite servers and use their data storage. It is the competitive advantage that allows you to focus on the most crucial parts of your business. You’re probably thinking, “I can’t believe I used to leave the house to get movies.” That is probably because you are usually deep into building your list of movies on Netflix. ©Copyright 2019, Trapp Technology, Inc. Advantages of Cloud Computing. Efficiency / cost reduction. There are many benefits to Cloud Computing that can give your business an advantage. Cloud Computing as a sustaining or a disruptive technology Van Der Burgt Jan 2 PERMISSION I declare that the content of this Masters Dissertation may be consulted and/or reproduced, Netflix utilized IAAS to host its content and deliver it to their customers. When was the last time you saw a Blockbuster? The largest advantage of cloud computing thus far has been the increase in speed to market and new services and in lowering the investment … Last updated 1st October 2020] Cloud computing offers modern businesses advantages, including allowing multiple users to view data in realtime and share projects effortlessly. The driver then receives a message—either approval to bypass or enter the weigh station. Here, are important benefits for using Cloud computing in your organization: Cloud Computing Cost Savings. All rights reserved. In fact, the real estate industry is on the move. Security: Many organizations have security concerns when it comes to adopting a cloud-computing … Cloud computing is a competitive advantage. The difference is that by using a fully managed cloud, Drivewyze can deploy their solution across an entire state in six weeks, while their competition, using standard hardware, takes six weeks to deploy a single weigh station. The Competitive Advantages of Cloud Computing. Cloud software and SaaS applications (software as a service platforms) make working as a synchronised team easier and more accessible than ever. But, once you get to the seventh action item, you’re not so excited anymore. It’s also important to look at what is slowing you down. Is it the timeline from idea inception to launch? The Competitive Advantages of Cloud Computing, https://trapptechnology.com/wp-content/uploads/2016/08/Trapp_BuildingFront-4.png, //trapptechnology.com/wp-content/uploads/2017/05/Trapp-logo-2016_sm_540_600px.png, Momentum for Cloud Hosting Adoption in 2014 Revealed in New Study. Analysts say those companies that have been among the first to migrate big data to the public cloud have been experiencing advantages. Not taking advantage of it only makes you miss out on the growth opportunities. With a connected set of mobile solutions that are more accessible to small and midsize businesses, the Cloud has enabled SMB to contribute to a better work-life balance without productivity taking a hit. You’re watching it every night. I don’t think I’ll ever need to use it. Apple had recently partnered up … When cloud computing was still a relatively new term for businesses, there were only two choices: private and public cloud. In fact, whether you know it or not, you are already benefiting from the cloud. You think about all the details required to make it real. The study found that companies who have deployed cloud broadly are gaining competitive advantage over their rivals that have not in ways that matter. They made movies available to stream online as well as providing a mail service to distribute DVDs to their subscribers. It goes without saying that recruiting is one of HR’s biggest responsibilities. Discover how cloud computing can help you create new customer value; connect apps, data and services in new ways, and optimize for agility and economics. Netflix brought something new to video and was able to change the very way we watch TV and movies. Cloud computing (IaaS, PaaS, SaaS) is an operating expense (OPEX). That’s what I call shaking up the status quo. These pacesetters are re-inventing customer relationships, using analytics extensively to derive insights from big data, sharing data seamlessly, and making data-driven and evidence-based decisions. If you need access to your data while you are off-site, you can connect to your virtual office, quickly and easily. Explore multiple levels of flexibility. If you’re using a traditional IT process, you need to gather requirements from stakeholders, build a business case, get approval, procure hardware, software, storage, then develop, test and finally deploy into production. Cloud computing is not necessarily cheaper than other forms of computing, just as renting is not always cheaper than buying in … From storage space … This makes information easily accessible by your company at any remote location with Internet connection. I’m talking about the video rental store you used to visit whenever you needed your entertainment fix. Cloud computing allows employees to be more flexible in their work practices. They were able to quickly have the technology to run their business at a great price and effectively won the competition. Thélem assurances, a French property and casualty insurer whose motto is “Thélem innovates for you”, has launched an artificial intelligence program, prioritizing a fraud detection use case as its […], Digitization does not stop at the proverbial concrete gold — real estate. Always-on availability. Cost saving is the biggest benefit of cloud computing. How Adopting Hybrid Cloud Facilitates a Competitive Advantage. News & Blog IBT. They avoided spending all of their hard earned money on building their global content delivery infrastructure. New ways to maximize the advantages of cloud computing seem to emerge every day, and it's clear that the organizations embracing the cloud are sprinting ahead of the competition with regard to key, ROI-boosting strategies, according to a survey from the IBM Center for Applied Insights. With a little strategic planning, the cloud can elevate your operations and strengthen your road to business success.

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